Baskin-Robbins Is NOW Delivering
I think that someone has finally found a way to get inside my brain. I have been thinking for a long time that certain places need to start delivering.
Sometimes, these different food places overthink what they need to do to be profitable. I mean, imagine if McDonald's started delivering? Instead of making their drive-through a two-lane, confusing and stressful experience, they need to figure out how they can start delivering so people like me don't need to put pants on to go and get a breakfast sandwich after a long night.
Baskin-Robbins has figured it out. According to Bloomberg, they just launched home delivery through the app DoorDash in 22 different cities. And, they promise that more cities will be coming soon.
However, if you are a fan of whipped cream, that is one thing that cannot be delivered to you. They say that they can't figure out a way to keep it from dissolving on the drive.