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Beyonce + Pepsi Break the Rules With New, Creative Branding Partnership

Beyonce and Pepsi are continuing their relationship, but they are doing so in both classic and innovative ways. As part of a partnership that will span multiple years, Bey and Pepsi will team up for limited edition engagements and a creative content development fund, reportedly worth $50 million in fees. Wait, what's a creative content development fund? Well, Pepsi is not just about hiring Bey to hawk their products.

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Beyonce
Larry Busacca, Getty Images

Beyonce Launches Instagram Account

Beyonce has taken another leap forward in the digital age. The pop star, who is not nearly as active on Twitter as some of her counterparts (We'll cut her some slack), has launched an Instagram account. So that means we get to see lots and lots more photos of Bey, looking beautiful.

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Beyonce voting
Beyonce.com

Beyonce Votes, Writes Open Letter to Obama

Beyonce has election fever! On her website, Bey posted a series of photos that captured her filling out her ballot, and she also posted a personal letter to President Obama in which she thanked him for his leadership and called him an inspiration to her daughter, Blue Ivy.

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Beyonce
Larry Busacca, Getty Images

Broadway to Salute Beyonce

R&B superstar Beyonce is being honored by Broadway. According to Broadway.com, a group of up-and-coming Broadway performers will pay tribute to Mrs. Bey with songs in a musical production called 'Broadway Sings Beyonce.'

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Miguel Beyonce
Instagram

Miguel Shocked to be Working With Beyonce

Miguel is in awe that he was summoned by the queen queen of R&B that is Beyonce Knowles! The 'Adorn' singer posted a picture of him and Queen Bey in the studio on Instagram Tuesday night (Oct. 30). Under the photo, that caption reads, "Woah. Creating for Virgo's all weekend."

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Beyonce
Michael Buckner, Getty Images

Beyonce Films Pepsi Commercial to Debut During Super Bowl XLVII

Who runs the world? It's not girls, but a girl, and her name is Beyonce. The singer just filmed a commercial for Pepsi which will see its debut during the Super Bowl and a photo from the shoot has found its way online and in front of our eyes.

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Larry Busacca, Getty Images
Larry Busacca, Getty Images

Jay-Z + Beyonce Lose ‘Blue Ivy’ Trademark Battle

Uh oh, it looks like Jay-Z and Beyonce, basically America's answer to royalty, can't always get what they want!

After the birth of their daughter Blue Ivy way back in January -- my how time flies -- the new parents immediately decided to try and trademark their newborn's name, most likely to prevent businesses from using the retail friendly moniker.

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Jay-Z President Obama Beyonce
Instagram

President Barack Obama Gives Jay-Z + Beyonce Parenting Tips

Regardless of your political leanings, President Barack Obama's BFF-ship with Jay-Z and Beyonce is pretty awesome to watch. Obama, who's a dad to two daughters, even offers the hip-hop power couple parenting tips for raising the beautiful Blue Ivy Carter. Too cute!

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Beyonce
Matt Cardy, Getty Images

Beyonce Confirms Super Bowl XLVII Halftime Gig With Football-Themed Photo

Beyonce has pretty much confirmed the worst-kept secret in sports, entertainment and sports entertainment -- that she will be performing at halftime during Super Bowl XLVII -- by posting an incredibly red-hot, football-themed photo of herself.

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Jay-Z
YouTube

Jay-Z Salutes Brooklyn With Beyonce in Final Show at the Barclays Center

After seven sold-out shows, Jay-Z concluded his run with one final concert at the Barclays Center in Brooklyn, N.Y., on Saturday (Oct. 6). The rap mogul saluted his hometown with 19,000 people in attendance, and he also shared it with 60,000 viewers who were watching live via YouTube.

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